TIa
MEMPHIS, TN CREATIVE
MARKETING + BRANDING
INTERIOR DESIGN
REAL ESTATE
OPERATIONS
Tia is a Memphian by choice, a passionate creative, a wife to her bff, a mom to a wild + curly haired toddler, and an achievement driven Enneagram three. She grew up in a tiny town in rural Texas with big city dreams, and a passion for design that did not fit the cowboy boots + tumbleweed aesthetic.
BRANDING
Tia and her team successfully designed & executed a full rebrand and social media campaign in-house for a 140 million dollar company with a brand stuck in the 90’s and a young thriving culture that certainly did not match. At the same time, they collaborated with an outside agency for a complete website redesign [newregencyhomes.com].
Tia has served as the Marketing Director for over eight years, and has helped drive the company to live up to its design potential and stay true to its brand standards.
interior design
Alongside her team, Tia has successfully designed and executed multiple large-scale commercial projects for a multi-million dollar company, as well as a few whole home renovations in her “spare” time.
Taking advantage of her graphic design background and Adobe Creative Suite knowledge, Tia has become fluent in what she likes to call DIY CAD, where she has created many detailed, scaled renderings that have been the guide for the aforementioned projects.
marketing
In her eight plus years at Regency, Tia has helped grow not only the Homebuilders brand, but its following, identity, and sales. Within the past few years, she and her team have also designed, launched, and managed two other brands under the Regency umbrella.
Along with the oversight & execution of those social media channels, PR strategies, print materials, and daily affairs, Tia has extensive experience with the following: email marketing, customer experience enhancement and event planning. She also recently obtained her real estate license and has enjoyed exploring the direct sales side of the business.